Les Flammes

Culture
Seating
Public Relations

Two editions, two venues: a VIP set-up in tune

Châtelet 2024, La Seine Musicale 2025 and 2026. Separate invitation programmes, protocol seating on the real floor plan, check-in on arrival.

consecutive editions3
guests welcomed2,500
of guests checked at the door100%

The client

Les Flammes is the awards ceremony of popular culture. For one evening it brings together artists, public figures, media and partners.

The operation is run by the YARD agency, which chose Evenizer for the 2024 edition at the Théâtre du Châtelet, then for the following editions at La Seine Musicale.

A performer alone on the Flammes stage, red LED walls and the audience in the foreground

The starting point: an evening that plays out in two hours

Several audiences, several programmes. Artists, partners, media, sponsors: each group has its own access, timings and welcome arrangements. Handling them in a single list means managing the exceptions by hand.
Seating puts everyone’s visibility at stake. At a ceremony a seat is not a seat: it is a camera angle, a neighbour, an affinity or an incompatibility. A spreadsheet grid does not represent a room.
Arrivals are concentrated. Everyone arrives in the same window, just before curtain-up. At that moment a queue is not an operational annoyance: it is what guests will remember.
Adjustments carry on to the last minute. An artist who frees up, a partner who adds a name, a public figure who cancels. Every move shifts one seat, which shifts another.

With Evenizer

1. Separate hospitality programmes

Guests are split into separate programmes (artists, partners, media, sponsors), each with its own rules. Access is sent out automatically according to guest status, and confirmations come back in real time.
Organisers follow the real state of the room instead of piecing it together from scattered replies.

2. Seating on the venue’s real floor plan

Venue plans are built into the platform. Seating is done by drag and drop, directly on the room, taking affinities and visibility requirements into account.

3. Check-in on arrival

On the day, entry is by QR code scan from the web app, with entries tracked in real time. Front-of-house teams know at any moment who has arrived and who is expected.
It is also the moment when the set-up produces its own data: actual attendance, guest by guest and programme by programme.

The results

Three consecutive editions, in two different venues.
2,500 guests welcomed, split across 4 hospitality programmes.
100% of guests checked in under a second at the door.
Actual attendance measured by programme, usable for the partner report.

For a ceremony like Les Flammes, VIP management demands absolute precision. Evenizer gives us a powerful tool to handle VIP invitations, ensure flawless seating and orchestrate a check-in without a hitch. A major asset for an event of this scale.

Matthieu NdiayeProject manager, Les Flammes

Run your VIP events the same way.

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